"Sugar's got what it takes!" This 1968 advertisement is from the Sugar Association and was part of a series of pro-sugar ads created to counter the rising popularity of artificial sweeteners. The FTC put a stop to these ads in the early 1970s when they required marketers to back up their claims with actual proof. This ad measures approximately 11 inches by 8 inches. Here we have an original print ad and would be suitable for framing. Good vintage condition with some normal age-related yellowing. Shipped flat. Frame not included. Vintage magazine ads are a fun and affordable way to own a piece of the past. While some collectors might focus on a particular brand or product, others are interested in graphic design and its transformation through the decades. Framed and hung on the wall these ads add a unique statement to any room! Yesterday's marketing ephemera has become today's conversation pieces.