SUPER GUIDE: Subscription Business Model The Super Guide about Subscription Business Model is a complete guide on a business model that predicts revenue, brings active communities online, promotes long-term customer relationships, and makes people love your brand. Table of Content Here’s the content you’ll find in this guide Introduction What Is Subscription Business Model History Of The Subscription Business Model Booksellers And Book Clubs Theater Subscriptions Charities And The Subscription Model Live Opera Subscriptions In The 19th Century The Present Of Subscription Business Model Car Ownership Vs Subscription Video Rentals, Sales Vs Video Subscription Subscription Meal Kit Services The Future Of Subscription Business Model The Rise Of The Subscription Economy The 2 Different Types Of Subscription Business Models 1. Access: Premium Content For Dedicated Subscribers Subscription Video On Demand (Svod) Written Content Software As A Service (Saas) 2. Repeat Services: A New (Or Restocked) Product Every Month How A Subscription Model Works How Do Subscription Models Make Money? Why Is The Subscription Business Model Sustainable? What Is The Difference Between Subscription Business Models And Paid Loyalty Programs? Five Stages Of The Subscription-Based Model Stage 1: Ad Hoc Stage 2: Opportunistic Stage 3: Repeatable Stage 4: Managed Stage 5: Optimized Pros Of Subscription Business Models Better Demand Forecasting More Insight Into Customer Behavior Robust Cross-Selling/Upselling Opportunities Lower Customer Retention Costs Cons Of Subscription Business Models High Customer Acquisition Costs High Competition Operational Complexity Subscription Fatigue Popular Subscription Business Models Saas Subscription Boxes Publications Newsletters Media Subscriptions: Video Music Streaming Services Traditional Industries Moving Into Subscriptions How To Move To A Subscription Business Model? Novel Stage Experimental Stage Scale Stage Leverage Stage Why Does Moving To A Subscription Business Model Initially Decrease Revenue And Increase Expenses? Why Use A Subscription Business Model? How Do You Transition To A Subscription Business Model? The 5 Steps Of The Subscription Revenue Cycle Acquire Customers Deliver Consistent, High-Quality Service Look For Opportunities To Upsell Or Cross-Sell Work To Retain Users And Reduce Churn Rinse And Repeat Essentials To Run A Successful Subscription Business Product-Market Fit Subscription Pricing Strategy Value-Based Pricing Cost-Plus Pricing Competitive Pricing Demand-Based Pricing Exceptional Customer Service Subscription Revenue Tech Stack What To Consider When Planning A Subscription-Based Offering? Decide On Your Point Of Difference Choose The Frequency Have A Recurring Payment System Have A Plan For How To Fulfill Subscriptions Effectively How To Get Your Subscription Pricing Right Offer More Than One Subscription Plan Avoid Hidden Charges Offer A Free Trial Or A Freemium Product Option Measure Everything Six Metrics All Subscription Businesses Should Track Monthly Recurring Revenue (Mrr) Annual Recurring Revenue (Arr) Average Revenue Per User (Arpu) Customer Lifetime Value (Clv) Customer Acquisition Cost (Cac) Churn Rate 9 Keys To Build Successful Subscription Business Models Pricing In Support Of Your Business Goals Acquiring Customers Across Any Channel Billing With Accurate, Intuitive Invoices Collecting Fast Cash And Easy Settlements Nurturing And Developing Deeper Customer Relationships Accounting For Revenue And Closing Books Faster Measuring To Get Visibility Into The Right Consumer Metrics Iterating And Rapidly Deploying New Pricing Scaling With Mission-Critical Infrastructure The 4 Innovative Subscription Business Models Personal Styling Shaving Gear Kids’ Toys Travel Clubs Other Examples Of Subscription Business Models Cars Airlines In-Home Fitness Gaming Health Wellness Education Professional Development Home Maintenance Consumables Entertainment Fashion/Clothing Conclusion Read an excerpt from this Subscription Business Model Super Guide: “A subscription business model is a model that focuses on getting customers to sign up for regular payment options for access to the product or service the business provides. Users are charged either weekly, monthly or yearly for the services provided. A clear example is the Netflix business model. Netflix charges its customers monthly or yearly for access to its catalog of movies and games. The subscription business model guarantees a business of recurring revenue while granting customers the convenience of automatic regular payments and the use of the services and products at a lower cost. Another example is Adobe products, their upfront payments will usually set you back a few hundreds of dollars, but with a subscription service in use, users get to use their software at a low monthly price while Adobe is guaranteed a regular revenue stream.” This is must-have knowledge for entrepreneurs and business model analysts, and consultants if you want to dominate business models, this super guide was made especially for you. Product images are for illustrative purposes only