Star Wars Alec Guinness and John Williams signed soundtrack page. GFA authenticated. 3x8 inches Star Wars is an American epic space opera multimedia franchise created by George Lucas, which began with the eponymous 1977 film and quickly became a worldwide pop-culture phenomenon. The franchise has been expanded into various films and other media, including television series, video games, novels, comic books, theme park attractions, and themed areas, comprising an all-encompassing fictional universe. In 2020, its total value was estimated at US$70 billion, and it is currently the fifth-highest-grossing media franchise of all time.