Peet's Fresh Roasted Coffee Roasted Major Dickason's Blend 1 Pound Bags Flavor and Roast: Dark Roast. Flavorful, robust, full-bodied. Developed by Mr. Peet and his most discerning customer, Major Dickason’s Blend epitomizes the rich, flavorful taste of Peet’s Brewing Methods: Use fine ground coffee for espresso at home. Coarsely ground coffee (consistency of coarse sea salt) can be used to make cold brew or a French press. Use a medium grind (consistency of sand) for drip or a pour over in your Chemex Sourcing With Impact: The coffee you buy can impact the welfare of the people and planet. Peet’s is actively engaged in driving positive impact in communities where our coffees are grown. Rich. Complex. Incomparable. Masters of our craft for over 50 years, we hand roast the very best coffees in the world. A loyal customer of our original Berkeley store, retired army sergeant Key Dickason brought the idea for our most beloved blend to Mr. Peet in 1969. Intrigued, our founder worked with the local gourmand and coffee aficionado to refine it. They sampled countless combinations before arriving at what is now our all-time bestseller. The result was so good, Alfred Peet decided naming it after his friend wasn't enough—Dickason's rich, complex blend also deserved a promotion from sergeant to major. Major Dickason's combines the best origin coffees from the world's premier growing regions, each imparting its distinctive regional characteristics while still effortlessly rounding into a smooth, balanced cup. Over the years, it has become the coffee that epitomizes Peet's: flavorful, deeply roasted, and unsurpassingly satisfying. But for us, "Major D" is just like a relationship with an old friend. We'll always remember it as the story of a customer's passion, an expert's palate, and a shared love of coffee.