If you want to emphasize your beautiful curly or wavy texture while reducing frizz, Curl Control is the line for you. Whether your curls or waves are a gift from nature or your salon professional, they’ve got a more elastic pattern than straight hair. Curl Control is enriched with a natural wood pulp with elastic qualities that intensify the curl pattern. After use, you’re left with lovely soft, bouncy, frizz-free curls. Like it says on the packaging, this rich cream defines curls, making them soft and shiny. It also reduces frizz and has a slight hold factor so the curls stay beautiful all day.