Ultra-soft gentle. For babies aged 0-4yrs. Pediatric dentists recommend cleaning babies' gums after feedings, to help fight bacterial growth and promote good oral health. ISSA baby is made entirely of ultra-hygienic medical-grade silicone. With soft silicone bristles and gentle sonic pulsations, it offers the optimal solution for early oral hygiene needs. From gum massage to brushing primary teeth, this first toothbrush helps babies aged 0-4 establish proper brushing habits - while having fun! Brushing is essential for babies, even before they have their first tooth. Massage mode massages gums without applying too much pressure. It clears away food residue and helps soothe gum irritation. ISSA baby's silicone bristles are ultra-soft. So you don't have to worry about them scratching soft baby tooth enamel or damaging gum tissue. They cover each tooth from all angles to effectively clean. Ergonomic with flexible brush head. Ultra-soft, yet strong enough to manage accidental drops sharp baby shark teeth. 6,000 delicate buzz tickle pulsations per min. Up to 480 uses per USB charge. Comes in 5 cute colorful animal varieties: Strawberry Rose Lion, Bubble Blue Dino, Kiwi Green Panda, Pearl Pink Bunny and Sunflower Yellow Squirrel. Which friend will your baby pick for brush time? Key Points 10,000x more hygienic than nylon-bristle brushes. Massage mode clears food fragments soothes teething pains. Brush mode cleans without scratching enamel or gum tissue. Smiley faces reward encourage good brushing habits. Medical-grade silicone, free of BPA and phthalates. Flexible head. Soft but durable. Up to 480 uses per charge.