Esquire "The Magazine for Men" -- Including all the great writers, illustrators, pictorials, vintage advertisements, fashion and more -- Exclusive MORE MAGAZINES detailed content description, below! Issue Date: JULY 18, 1978; Volume 90, No. 2 IN THIS ISSUE:- This description copyright MOREMAGAZINES. Any unauthorized use is strictly prohibited. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 COVER: A Dream of Terror: The Life and Death of the man who set out to destroy a country, by Jon Bradshaw. Cover painting by Julian Allen. Terrorist Andreas Baader as he was found dead in his prison cell the morning of October 18, 1977. THE DREAM OF TERROR, by Jon Bradshaw. The dream in the mind of the terrorist is to destroy the society he hates. Such a dream came near to reality in West Germany in recent years. This major report focuses on the terrorists themselves, particularly Andreas Baader, who got into it for kicks, stayed to lead the action, and ended up spouting ideology before he died. Then there was Ulrike Meinhof, who got into it because of ideology, stayed for the action, and ended up hanging in her prison cell. The country was in an uproar; new laws were passed. The effects of terror are still being felt. Will it happen in Germany again? Will it happen here?. THE ELUSIVE MAN WHO WAS AMERICA'S GREATEST LITERARY EDITOR, by A. Scott Berg. He was MAX PERKINS, and the writers he helped to success included Fitzgerald, Hemingway, Wolfe, and James Jones. His like doesn't come along very often. For one thing, he always wore a hat when he worked. For another, he loved a woman from a distance for twenty-five years. Then, too, he was something of a genius. THE CHARGE OF THE LITE BRIGADE, by William Flanagan. John A. Murphy is president of the Miller Brewing Company, and lately he and his marketing men have changed the face of the brewing industry and considerably altered America's taste for beer. They did it with MILLER LITE, a product that has already spawned eighteen imitations. CLASSIC UPDATE IN BOSTON, Fashion by Max Evans, Design by Suzanne Slesin. Two great old things are reborn: the classic sweat shirt has a new fashion vibrancy; the Quincy Market of Boston is restored and revitalized into one of America's best urban centers. CAN BLOOD PRESSURE BE SELF-CONTROLLED?, by John Kobler. Maybe you've heard of biofeedback, by the aid of which the body's involuntary responses, such as blood pressure, can be "learned." Hear now of some astonishingproof of the efficacy of the process and of its promise for the possible control of hypertension without medication. BACKSTAGE WITH ESQUIRE: The Terrorist's Dream. Jon Bradshaw comments on his article about the Baader-Meinhof gang (page 24). POLITICS: Eureka! Guru in California by Richard Reeves. Arthur B. Laffer is the modest theorist behind the current tax revolt mania. He says, simply, cut taxes and government revenues will go up. FULL DISCLOSURE: No Recession in '79? by Dan Dorfman. No way, according to two experts, and that sounds like great news. But according to one of them, no recession would be a disaster. THE LAW: Righting Wrongful Death by Steven Brill. The Willow Island scaffold disaster opens the door for big lawsuits. So far, lawyers have acted with decorum. THE LANGUAGE: Pressure from Above by John Simon. Academics abound who muddy the English language with their own highfalutin and impenetrable jargon. Scenes from Real Life by Stan Mack. A day at the races. Personal Finance: You Bet Your Car, by William Flanagan. Auto insurance now costs as much as gas and oil each year. One way to save is to cut coliision coverage. Books: Fiction from China by Alfred Kazin. The Coldest Winter in Pebing, a novel by a fugitive from Red China, is rather slow- witted, but something can be learned from it about that inscrutable society. Esquire Classified. Let It All Hang In by Edward Sorel. Americans for a closed society. The Right Stuff, by Suzanne Slesin and Anita Leclerc. Esquire's guide to gear and gadgets. This description copyright MOREMAGAZINES. Any unauthorized use is strictly prohibited. 19 20 21 22 23 24 25 26 27 28 29 30 31 Magazine is COMPLETE and in VERY GOOD + condition (see photo), Approx 8 1/2" X 11" Standard magazine Format. Vintage Esquire magazines are more and more sought after as time goes by, and they are getting more scarce on the market!