Helps eliminate and prevent recurrence of scalp itching, irritation, redness, and flaking due to dandruff, psoriasis, and seborrheic dermatitis with the power of salicylic acid. Gently detoxifies and cleanses hair and scalp with Binchotan charcoal, without stripping hair of vital moisture + nutrients. Clean and naturally derived, formulated 6-free, and made with Briogeo's proprietary NOVA Complex to purify and refresh scalp and nourish hair. Scalp care = healthy hair. This clean anti-dandruff shampoo harnesses the power of 3% salicylic acid and hydrating lactic acid to provide a gentle cleansing exfoliation to address symptoms associated with dandruff, seborrheic dermatitis, and psoriasis. Formulated with detoxifying Binchotan charcoal and scalp soothing tea tree oil. 92% naturally derived ingredients. Dermatologist-tested, for all hair types.