ALLEYOOP Everyday 5 Piece Essentials Kit Makeup Set Includes 11th Hour Mini Eyeshadow Stick Lip Goals Glossy Lip Balm Mini Go To The Distance Mascara Vegan Cruelty Free Alleyoop is on a mission to reinvent the beauty game with efficient, time-saving tools that simplify your routine. Alleyoop delivers multi-tasking beauty essentials that help you get ready faster, feel more put together, and make space for what really matters, because you matter. Alleyoop started with a goal to save time. Our founder created smart, multi-use beauty tools to simplify routines and help you get ready faster, beauty that works with your lifestyle. Alleyoop products multitask, time-saving, effective, and easy to use, designed to fit into your routine without the extra steps or bulk. Beauty made smarter and simpler. Alleyoop simplify beauty routines. Our multi-use products save time and reduce clutter, helping you get ready quicker and feel more put together with less effort. 5 FULL-FACE ESSENTIALS: Elevate your daily look with lids, lashes, and lips that look as natural as they feel. UNIVERSALLY FLATTERING SHADES: Neutral nude 11th Hour Eyeshadow Minis in Baby Pearl, Taupe Dollar, and Champagne Toast. SKINCARE-LEVEL INGREDIENTS: Lash-serum boosted Go the Distance Mascara with ingredients known to lengthen strengthen (Biotin Vitamin E). NOURISHING FORMULAS: Vitamin-packed hydrating Lip Goals (Shea Butter Ceramides) with pout volumizing Peppermint Oil. VEGAN, CLEAN, CRUELTY-FREE: Formulated with safe, naturally-derived ingredients that are safe for you and the planet.