Electrolyte drinks Thai Sponsor Canned Drink: Innovative Drink for Athletes and Health Enthusiasts 6 canned **Thai Canned Sponsor Electrolyte Drink: An Innovative Beverage for Athletes and Health Enthusiasts** The canned Sponsor electrolyte drink represents one of Thailand's innovative health beverages, developed to meet the demands of modern lifestyles for athletes, laborers, and general consumers seeking mineral replenishment. **1. History and Development** First introduced in 2002 by Osotspa Company, the canned Sponsor electrolyte drink was created to address market needs for greater convenience, evolving from original plastic bottle and pouch formats. **2. Key Ingredients** **2.1 Main Components** - Glucose - Electrolytes (Sodium, Potassium, Calcium, Magnesium) - B-complex vitamins - Sweeteners **2.2 Nutritional Value per Can (325ml)** - Energy: 60-80 kcal - Carbohydrates: 15-20g - Sodium: 100-150mg - Potassium: 50-80mg **3. Production Process** **3.1 Water Preparation** - RO filtration system - UV sterilization **3.2 Ingredient Mixing** - Blended in stainless steel tanks - Temperature controlled at 25C **3.3 Canning** - Automated system - Speed: 300 cans/minute - Double seam sealing **3.4 Sterilization** - UHT process - 135C for 3-5 seconds **4. Advantages of Canned Format** **4.1 Usability** - Portable convenience - Easy-open design - Spill-proof **4.2 Quality Preservation** - Superior light protection - Maintains freshness - Odor-resistant **4.3 Environmental Benefits** - Lighter than glass bottles - 100% recyclable - Lower resource consumption than PET bottles **5. Health Benefits** **5.1 For Athletes** - Replenishes fluids and electrolytes - Prevents muscle cramps - Post-workout recovery **5.2 For General Consumers** - Rehydrates effectively - Supports metabolism - Reduces fatigue **6. Target Consumers** - Professional and amateur athletes - Outdoor laborers - Travelers - Diarrhea patients - Office workers **7. Marketing and Sales** **7.1 Distribution Channels** - Convenience stores (7-11, FamilyMart) - Department stores - Pharmacies - Sports venues **7.2 Sales Trends** - 15% annual growth - 500 million THB market value/year - 35% market share of electrolyte drinks **8. Product Development** **8.1 New Formulas** - Low-sugar options - Vitamin-enriched versions - Herbal blends **8.2 Packaging Innovations** - Compact 250ml cans - Athlete-specific editions - Limited edition designs **9. Consumption Guidelines** - 1-2 cans daily - Ideal post-exercise - Not recommended for kidney patients - Store in cool, dry place **10. Future Development** - Natural sweetener alternatives - Customized consumer formulas - Expanded e-commerce channels - Enhanced absorption research The Thai canned Sponsor electrolyte drink exemplifies successful health beverage innovation, combining nutritional benefits, convenience, and environmental consideration to meet modern consumers' needs. Its continuous development reflects Thailand's leadership in functional beverage solutions.